Tools · Agents
Lead Qualification Agent
Reads new inquiries, scores them against your criteria and routes them to the right salesperson with a short summary.
- Risk level: Medium
- Implementation complexity: Low
- Performs tasks
Departments and use cases
- Sales — Inquiries, qualification, research and meetings.
- Marketing — Content, campaigns and inbound inquiries.
Human approval
Minimum: Sample review
A person checks a sample of the results afterwards.
A salesperson reviews a sample of the scores; the rules are adjusted when they drift.
Where a person approves
- A salesperson reviews a sample of the scores every week
Inputs
- Inquiries from forms, e-mail or chat
- Qualification criteria
- Customer history in the CRM
Outputs
- Score with a reason
- Summary for the salesperson
- Task or record in the CRM
Prerequisites
- Written qualification criteria
- CRM access with limited permissions
- An owner of the rules in the sales team
Main risks
- Good inquiries missed when the rules are too strict
- Biased criteria carried into the score
Required data
Data from the system it works in
Integrations needed for implementation
- CRMrequiredContacts, deals and customer history.
- ERP and business systemsERP, accounting, HR, online store.
- E-mail, calendar and chatMailboxes, calendars and messaging.
CRM · E-mail · Chat and messaging · E-commerce platform
Risk level
Medium
Works with personal data or acts externally — rules and review are needed.
Data: Contact details of prospects — minimal and only what is needed.
Implementation complexity
Low
Dependencies: None
Example workflows
Illustrative examples — they show the order of steps, not a working integration.
From inquiry to meeting
- New inquiry
- Lead Qualification Agent
- Sales Research Agent
- Scheduling Agent
- Booked meeting recorded in the CRM
Want an agent for a specific process?
We'll agree the scope, data and approvals and suggest a realistic pilot.
